On May 18, the reporter learned from the Guangxi CCPIT that foreign trade enterprises that meet certain conditions can apply to the Guangxi CCPIT for a certificate of China’s export commodities brand, so as to better go to the international market and increase international competitiveness.
In order to cooperate with the implementation of the national brand strategy and standardization strategy, the China Council for the Promotion of International Trade has integrated resources and developed and issued the “China Export Commodity Brand Evaluation Standards” with a new model of “standardization + commercial certification + trade promotion” to objectively evaluate export enterprises based on facts. Issuing Chinese export commodities brand certificates for commodities that meet brand standards to help export-oriented companies build their brands.
Brand is the core embodiment of national competitiveness and international status, and it is also the life of an enterprise. China’s export-oriented enterprises, especially small and medium-sized export-oriented enterprises, are facing increasing export pressures. Companies urgently need to improve the quality of export commodities to form a brand influence.
As one of the provincial-level CCPIT authorized by the China Council for the Promotion of International Trade to carry out the business of export commodity brand certification, the Guangxi Council for the Promotion of International Trade will issue a brand certificate of China’s export commodities for qualified enterprises based on the evaluation report issued by the CCPIT’s Commercial Industry Committee, using new paper certificates and electronic certificates are used together as a carrier for issuing certificates. Certified enterprises can freely display and download certificates, and affix CCPIT certification marks to their exports.
According to the introduction, the certified enterprises can not only share the extensive influence of CCPIT and China International Chamber of Commerce overseas, but also the platform resources of the CCPIT system will help enterprises better enter the international market and enhance international competitiveness. Enterprises themselves can use this to realize the transformation and upgrading of standardized operations, internationalized operations, and branded operations.